We all have seen the fan comments that have embellished a businesses service or product because they know the owner and they think they’re helping build their friend’s fan base on the businesses Facebook Fan Page…. BUT… As the Business Owner you will be responsible for leaving fans’ misleading or deceptive testimonials on your Fan Page or Twitter feed.
Today you would have opened up your Facebook fanpage and been invited to update to the new design… make sure you read this and preview your new design facebook fan page BEFORE you decide to upgrade!
If anyone is familiar with Google Buzz or Messenger Live then they are going to LOOOVVVEEEE having a Facebook email address!!! Only not everyone has access to getting it straight away… Facebook is rolling the access out by country or state – just like they did with Facebook Places.
Most businesses start an online presence with their website and then start the big job of actively advertising online by adding new content regularly to keep it listed in the search engines. Another alternative is to pay for Adwords so that others will find that website. But why spend all that money over and over again trying to gain new customers to a website when you could be duplicating the websites presence all over the internet for free?
Social Networking through Facebook, Twitter, YouTube, LinkedIn, Blogger and other social networking sites is a very cost effective and time efficient way to build awareness and compel potential clients to check out your website too.
It should come as no surprise that Facebook pulls off the most visited website of the year and is all the more reason why businesses need to consider very seriously about how to build into their marketing budget a Social Media plan!!!
Like your logo it is important to keep your image the same across all profiles so you are easily recognisable. Familiarity builds trust and so you need to make your customers feel comfortable when they meet you, not have them thinking you have something to hide.
There has been a little bit of activity around YouTube lately and the latest is the subtle but new features to their Home Page. Appearance wise the YouTube Home Page doesn’t look much different – but with closer inspection you will see a few differences to encourage you to go to your homepage more often.
We know Facebook has dominated most of the world – but this map of what is the biggest Social Site in each country tells us Facebook still has a little work ahead of them before World Domination! What’s interesting is how rapidly Facebook is growing just by word of mouth as they don’t do any advertising outside their own world – they don’t need to!
YouTube has become the biggest video site to search for answers and ‘how to’ videos for the visual learners who want answers quickly. So on Friday when YouTube announced it is increasing once again the length of video that you can upload it could be seen by some as a bonus who have a lot to say – or for other browsers who just want the bullet point version without the ‘sales fluff’ a real disappointment.
No need to panic though! Facebook will still support Fanpages already using FBML code. It will only affect Fanpages wanting to create a custom page from 2011. Here’s an excerpt from Facebook Developers list of changes expected in the first quarter for 2011
The ‘tech’ generation is now fast becoming the larger part of the spending population and it’s now become the norm to shop online. So it scares me to think some businesses out there still choose not to go where their customers want to be…
Here are two ways to quickly optimise your LinkedIn profile for SEO ranking
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Once you have submitted your details and payment, you will (1) receive instructions for using a Custom GPT to provide a brief for us to write your website content and indicate your preferred style that we will consider when creating your custom home page design, and then (2) book a date and time for your preview call.
