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Facebook Live is fast becoming the hottest live-streaming platform for individuals and brands. Broadcasters – whether professional or amateur – are really starting to embrace its features. With video tipped as one of the biggest marketing trends of 2016,...
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Let’s talk about the obvious….the more relevant your advertising to the audience it reaches, the greater the chance of conversion. Duh…. But how to you make sure that your Facebook ad spend is targeted to those individuals most likely to buy? Well up...
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Quantity or Quality is always a drama for a business. What to focus on? Especially when a business is just starting out on using social media. A recent Australian Survey confirms: quality versus quantity leads to success – but is that really true when you are a...
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It was not long ago that adding a custom app to Facebook would cost a small fortune, but it was worth it for all the viral features that having it in Facebook allowed. Two things changed, though: It became easier to add these viral features to your own website. This...
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Facebook is where you get to be social and engage with existing and potential customers, but surely you want them to check out your website or special offer and perhaps buy from you. With the Facebook timeline layout, there are 4 spots for applications that are...
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There are many marketing reasons why you would or wouldn’t use a Facebook Store App. Convenience to fans, costs and sales statistics, traffic to your website are just a few. But with so many Facebook store Apps on offer – which to use if you choose to?...
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