Ever wondered how businesses were sending you a message promoting their monthly discount or newsletter through Facebook? This is a very clever strategy to ensure your fans don’t miss your announcements in amongst their news feed…
1. Log into Facebook
2. Go to your Fan Page eg Social Media Babe
3. Under your Profile picture click on the “Edit Page” Button.
4. Then on the left click on the “Marketing” Button.
5. Then click on the “Send an Update” button
From here you can decide if you want to send it to all your fans or target a particular age, gender or location of your fans group.
Or perhaps you have an article or news to share about a product or service related to only women or a particular age group.
After deciding who your audience is it is the same as sending an email. Fill in the subject and type in the body of the message.
Then before you hit the send button read over the message – there is nothing worse than finding typo errors AFTER you have sent it out.
If it is all good – click send.