Connecting with a Social Content Strategy
People buy from people they know, like and trust - which is why social media is the perfect place to connect & build relationships with content valued by others.
If you seek to elevate your online presence with engaging social content that connects, then add this Social Content Strategy workshop to your calendar.
Knowing what content works, and how to create it to market you professionally will:
elevate your influence and improve enquiries through engagement,
keep you front of mind with connections and increase referrals
open opportunities beyond what traditional networking can.
This 4hr Social Content Strategy workshop includes a networking lunch prior to learning HANDS ON how to:
- create a social content calendar
- identify relevant hashtags
- use free tools to create visual & video content
- use free scheduling tools (incl. Instagram)
- write posts with impact
- use time saving interaction tips
You will need to bring:
a laptop (tablet & phone app functions are limited)
your power chord if charging is required
your social login details
digital profile image, resume, and your business email
digital company logo, any product/service images
business cards
The facilitator:
Lee Ussher
Digital Brand Marketing Strategist
Lee Ussher is the co-founder of Buzz Web Media, a digital brand marketing agency helping businesses to be found and stay top of mind online.Lee is recognised nationally for running hands on social media & digital workshops since 2011 in collaboration with local councils, govt and universities, to support businesses learn how to leverage and scale from integrating social & digital media into their marketing.
Lee specialises in digital brand development and reputation management. She not only understands how to design a professional brand that connects, but knows how to optimise social settings to create peak performance that supports business growth. She is referenced in the media for her thoughts on brand leadership, digital & social media integration, and future customer experiences.
With:
20 years of a teaching/training background,
an international speaking & media profile,
numerous business award nominations, and
a number of client success stories (also in the media),
there’s no doubt why international brands have her supporting their marketing and brand management teams.
Lee has assisted many small to global brands create value by positioning themselves as business leaders, in order to increase fresh leads, collaborations, new growth opportunities and even exit sales. Her innovative marketing strategies have been showcased alongside Telstra, Optus, St George & NAB at conferences and forums. As an attendee of this Social Content Strategy workshop, you will learn her strategies to achieve the same success for yourself.
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