The latest results from Get Satisfaction confirms why the big brands use special offers and deals on Facebook and Twitter. 70% of us participate in brand sponsored competitions and team that with the two largest online social sites and the influence of gathering followers to grab a deal is HUGE!
So what is it that attracts the fans? The giveaway’s from entering the competitions? Not really – unless you plan to ALWAYS be running a competition to maintain the growth of your fan base.
As a professional owner of a business page it is recommended you have a professional profile presence in Facebook and display the profile on the bottom left of the fan page as the Page owner. The main reason is it give your business credibility (a face behind the business), but there are other marketing reasons to using this simple strategy.
Using the Questions Poll tool is a great way to encourage interaction from your Facebook fans. At the moment it is not readily available to all of us but if you watch the video I’ve created, it will show you how to add the ‘questions tool’ to your Profile and all your Fan Pages to use straight away.
We all have seen the fan comments that have embellished a businesses service or product because they know the owner and they think they’re helping build their friend’s fan base on the businesses Facebook Fan Page…. BUT… As the Business Owner you will be responsible for leaving fans’ misleading or deceptive testimonials on your Fan Page or Twitter feed.
Today you would have opened up your Facebook fanpage and been invited to update to the new design… make sure you read this and preview your new design facebook fan page BEFORE you decide to upgrade!
We know Facebook has dominated most of the world – but this map of what is the biggest Social Site in each country tells us Facebook still has a little work ahead of them before World Domination! What’s interesting is how rapidly Facebook is growing just by word of mouth as they don’t do any advertising outside their own world – they don’t need to!
No need to panic though! Facebook will still support Fanpages already using FBML code. It will only affect Fanpages wanting to create a custom page from 2011. Here’s an excerpt from Facebook Developers list of changes expected in the first quarter for 2011
Ever wondered how businesses were sending you a message promoting their monthly discount or newsletter through Facebook? This is a very clever strategy to ensure your fans don’t miss your announcements in amongst their news feed…